New Study Says Music Increases Sexual Attraction To Men

A new study from Vienna says that women find men more attractive when they are accompanied by pleasing background music! That’s right men, if you want the ladies to find you more attractive, turn it up! The study, which involved 157 men and women, rated each other on that illusive mix of physical attraction, sex appeal, and dating desirability.

The study, called “Mis-attribution of musical arousal increases sexual attraction towards opposite-sex faces in females” found that “group-wise analysis indicated that women, but not men, gave significantly higher ratings of facial attractiveness and dating desirability after having listened to music than in the silent control condition. High-arousing, complex music yielded the largest effects, suggesting that music may affect human courtship behavior through induced arousal.” No wonder people are hooking up at music festivals in a tent with people they just met. Good times.

The authors of the study, Mariin Schober and Ginrgras Leder of The University of Vienna, said “Using a crossmodel priming paradigm, we examined whether listening to music influences ratings of facial attractiveness and dating desirability of the opposite sex. Our sample comprised 64 women and 32 men, carefully matched for mood, relationship status, and musical preferences. Targets were photos of faces with neutral expressions.” The study found that the arousal they women felt from the music was “mis-attributed” to the man’s face they were looking at and “misinterpreted” as sexual arousal. This explains why teenage girls scream and go ape-shit at Justin Bieber concerts.

It’s also interesting to note that music and sex stimulate and excite the same part of the brain. The Vienna study also sites a study done at The University of Texas, where sex researcher Cindy Meston conducts really cool sex research studies involving sexual arousal. “More recently,” said the study’s authors of Meston’s study,”Meston and Frohlich approached men and women before and after a roller-coaster ride and showed that people reported higher degrees of sexual attractiveness after exiting the ride, in comparison to people tested before entering the ride.” Who knew roller coasters such a turn-on? No wonder my 15-year-old date was all over me after a ride on the Cyclone.

Dr. Daniel Levitin, a neuroscientist at McGill University in Canada, who is also a musician and a record producer (now there’s a catch), told the Independent his studies concluded that chemicals in the brain, similar to opioids seemed to be “directly involved in musical pleasure.” His studies, he said, have further applications in helping people with various addictions.

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Anka Radakovich is a legendary Sex Columnist, Certified Sexologist, Sex Educator, Screenwriter, and Author of the new book THE WILD GIRLS CLUB, PART 2, Tales from New York to Hollywood. https://www.amazon.com/Wild-Girls-Club-Part-Hollywood/dp/0990462129/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr= THE WILD GIRLS CLUB, Part 2 is her third book. Her first two books The Wild Girls Club; Tales from below the Belt, and Sexplorations; Journeys to the Erogenous Frontier were both published by Crown/Random House. She was the Sex Columnist for DETAILS Magazine for 9 years and is currently a Sex Columnist for BRITISH GQ and Brides.com. Her writing has appeared in dozens of magazines including Marie Claire, Women’s Health, Men’s Health, Harper’s Bazaar, Cosmopolitan, Redbook, Men's Journal, Seventeen, Glamour, and Maxim. She has appeared on numerous television shows including 8 appearances with Conan O’Brien. She was a Jeopardy question under the category “Men’s Mags.” As a Sex Educator and Sexologist, she is a college lecturer at Universities throughout the country who offers her unique brand of sex education. She lives in New York City. Follow her on Twitter @ankarad.

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