The New Trojan Condom Man Is Bi-Sexual

It looks like the new Trojan Man is “sexually fluid”, sexually confused, open-minded, and maybe bi-sexual, or at least bi-curious. And Trojan Brand Condoms is trying to tackle the serious issue of condom use with a seriously silly new ad campaign.

According to a press release  announcing the new Trojan Man ad campaign, “Today’s big sexy world is confusing and challenging, resulting in endless questions and making intimate conversations around sex more complicated than ever. Knowing that social norms in today’s sexual landscape are shifting, Trojan brand condoms is launching a new ad campaign reintroducing Trojan Man as the ultimate guide to these challenging times,” they say like they are serious.

In one of the new ads called “Sex Is A Sandwich”, Trojan Man, who looks like a younger Richard Simmons and stands in a kitchen dressed in a ridiculous gold lame robe, takes a sex question from a young man questioning his sexual identity. “I don’t know who or what kind of stuff I’m into,” he says.

Trojan Man, who is in the kitchen with a guy and a girl making a huge peanut butter sammich says “I still don’t know whether I like creamy or crunchy peanut butter. So sex is the sandwich and you can put whatever you want on it, as long as you put one of these on.” Then the voice-over says “It’s a big sexy world out there, explore with confidence.”

According to Trojan Vice President of Marketing Bruce Weiss, “Since his introduction over twenty years ago, Trojan man became famous as this interruptive, gloved hand who showed up with the good when you really needed him. This led us to ask “Who is the man behind the sleeve? Turns out he’s a sex positive, sensual adventurer. A modern guy who is open to anything but always has his eye on protection.”

That’s good news, because the CDC reported this year that STD’s like syphilis and chlamydia are on the rise–especially among millennials. Recent sex studies have shown that millennials; especially people under 30, say they are open to same sex encounters. The statistics say that about 30% of both men and women are open to some same sex sexy sex.

“As a beacon of sexual curiosities, Trojan Man embodies modern sex while rejecting labels and stereotypes,” says the company. And it turns out that the new Trojan Man is also a sexpert!

“When people visit him and seek answers to their questions, he offers witty, sex-positive advice and a variety of Trojan Brand Condoms encouraging them to explore with confidence,” Trojan says.

“The campaign comes at a time when the world truly needs an advocate for safe and pleasurable sexual exploration. Ultimately, he helps people realize that no matter what they’re into, it’s never been a more exciting time to enjoy this big sexy world.”

Check out the new ads at Trojan Brands 

or on youtube:

https://www.youtube.com/watch?v=RdV9M8i4ICc

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Anka Radakovich is a legendary Sex Columnist, Certified Sexologist, Sex Educator, Screenwriter, and Author of the new book THE WILD GIRLS CLUB, PART 2, Tales from New York to Hollywood. https://www.amazon.com/Wild-Girls-Club-Part-Hollywood/dp/0990462129/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr= THE WILD GIRLS CLUB, Part 2 is her third book. Her first two books The Wild Girls Club; Tales from below the Belt, and Sexplorations; Journeys to the Erogenous Frontier were both published by Crown/Random House. She was the Sex Columnist for DETAILS Magazine for 9 years and is currently a Sex Columnist for BRITISH GQ and Brides.com. Her writing has appeared in dozens of magazines including Marie Claire, Women’s Health, Men’s Health, Harper’s Bazaar, Cosmopolitan, Redbook, Men's Journal, Seventeen, Glamour, and Maxim. She has appeared on numerous television shows including 8 appearances with Conan O’Brien. She was a Jeopardy question under the category “Men’s Mags.” As a Sex Educator and Sexologist, she is a college lecturer at Universities throughout the country who offers her unique brand of sex education. She lives in New York City. Follow her on Twitter @ankarad.

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